2d product animation Arthington

Video Animation Services Arthington

Request an Animated Video Quote

If you need a clear, professional animated video for a business, campaign, launch or training project, we can help you plan the message and turn it into a polished animated asset.

Tell us about your product, your audience and where the animation will be used. We will advise on the best structure, content and next steps for your project.

  • Request a Free Quote Receive a clear and competitive proposal based on your video details.
  • Speak to a Technical Specialist Discuss your video ideas.
  • Book a Consultation Arrange a planning session to fully define your video requirements.
  • Design & Animation Once everything is agreed we will create your video.

Professional 2D Product Videos For Modern Brands

Explaining a product with standard images and text can sometimes leave customers confused or disengaged. A 2D animated product video helps communicate important features, real-world uses and customer benefits in a simple and visually compelling format.

We work with London brands, creative agencies, start-ups and growing businesses to create tailored animation content that connects with the right audience and supports marketing goals.

From animated explainers and product launches to onboarding and training videos, our 2D animation services help businesses present their products with professionalism, clarity and lasting impact.

Professional 2D Product Animation Services in London

Our animation services help businesses communicate products in a more engaging and effective way than static visuals alone. We focus on showing how your product works, the value it provides and why it matters to your audience.

2D Product Explainer Animation

2D product animation allows businesses to present products in a visually engaging and highly flexible way. As a style of animated video production, it uses two-dimensional graphics to communicate product ideas, features and benefits through clear storytelling.

While 3D animation focuses on realistic depth and rendering, 2D animation is often more effective for explaining how a product works or how users interact with it in everyday situations. It is a strong option for brands looking to create customised animated sales or marketing content.

A 2D product animation can be used for product demos, launch campaigns, concept visualisation and educational content, helping businesses explain products before or after release in a simple and engaging format.

2d animated product explainer video
2d animated health and safety video Arthington

2D Animated Health & Safety Training Content

Health and safety information does not need to feel outdated or difficult to engage with. 2D animated video production offers businesses a modern approach to presenting educational and compliance-based content in a more engaging format.

Animation is especially effective for topics including confined space awareness, working safely at height and communicating life-saving workplace procedures. It helps turn important safety guidance into content that feels clearer, more visual and easier to remember.

Custom animated safety videos help organisations modernise training materials while encouraging stronger engagement and understanding across teams and employees.

Custom Animated Marketing Video Production

Marketing videos can take many forms, but animated video content offers businesses a unique combination of creativity and flexibility. Once developed, animated assets can easily be edited or adapted for future campaigns without the complexity of reshooting live-action footage.

Fast-moving graphics, dynamic transitions and bespoke visual elements help animated marketing videos stand out and keep viewers engaged throughout the experience.

Animated promotional videos work effectively across company websites, social media and online advertising platforms, giving businesses a customisable tool for sales and brand communication.

2d animated marketing video Arthington
2d animated video for business Arthington

Business-Focused 2D Animated Videos

2D animation offers businesses a modern and engaging way to express their brand identity and connect with audiences. Whether used for commercial campaigns or corporate communication, animated video content can be tailored to suit specific goals and messaging.

Animated productions are highly effective at gaining attention quickly, helping businesses communicate ideas, explain services and deliver information in a visually appealing format.

Using 2D animation to entertain, educate and inform customers also provides businesses with an opportunity to strengthen engagement and encourage greater interest in their products and services.

How 2D Animation Helps Showcase Your Product

2D animation gives businesses a practical and creative way to explain products without needing complicated filming setups or large amounts of written content. It offers complete control over how information is delivered and understood.

  • Make technical information easier to follow: Animation can visually explain features, systems, workflows and customer challenges.
  • Ideal for digital and conceptual products: Useful for services, software and products that are difficult to demonstrate in real life.
  • Lead viewers through a clear message: Well-planned animations can guide audiences from introduction through to product value and conversion.
  • Use animations in multiple business settings: Suitable for sales meetings, launch content, training and investor presentations.
  • Align visuals with your business identity: Fonts, colours, icons and illustration styles can all be customised to match your brand.

2D Animation for Products, Platforms and Services

Product animation is not only used for physical products. Many businesses across Arthington use 2D animation to explain apps, software platforms, professional services and technical solutions in a more engaging and understandable way.

Animation for SaaS & Mobile Apps

Software products and applications often require a clear introduction before users are ready to request a demo or sign up. 2D animation can visually explain product functionality, customer benefits and the problems the platform is designed to solve.

Animated Ecommerce Product Content

Ecommerce brands use animation to showcase product features, explain benefits and support promotional campaigns. This is particularly useful for products that require more context than photography or static visuals alone can provide.

B2B & Technical Animation

Technical and B2B companies can use animation to simplify systems, workflows and specifications, helping decision-makers understand complex information more easily during sales presentations and meetings.

From Initial Concept to Final Animation

Even if you have never commissioned an animated product video before, the process should feel simple and well organised. We manage each stage from planning through to delivery, ensuring there are clear opportunities for feedback and refinement throughout the project.

1. Discovery & Planning

We begin by learning about your product, target audience and overall objectives. This stage helps define the key message and the outcome you want viewers to take away from the animation.

2. Script Development & Storyboarding

Before animation starts, we map out the structure through scripting and storyboarding. This outlines the flow of information, scene direction, visual ideas and on-screen messaging.

3. Visual Design & Motion

Once approved, we create the animation visuals in line with your branding. This can include graphics, typography, transitions, product illustrations and supporting animated elements.

4. Feedback & Final Delivery

You can review the animation and request revisions before final delivery. Completed files are then prepared for the agreed platforms, formats and business uses.

2D Product Animation for Arthington Businesses & Agencies

We create 2D product animation for Arthington brands, marketing teams, agencies and growing businesses that need a clearer way to communicate products, support launches or strengthen sales presentations.

Our animation service is available to companies throughout Arthington and across the UK. Projects can be managed remotely with clear communication, structured review stages and a straightforward production process from start to finish.

Whether your business is based in Shoreditch, Camden, Canary Wharf, Southwark, Islington, Hackney or Central Arthington, we can help develop product animation designed around your commercial objectives.

What Makes an Effective Product Animation?

A successful product animation should do more than simply move graphics around the screen. It should make the product easier to understand while encouraging viewers to take action.

Strong animations are built around a clear message, simple structure and focused storytelling. Good pacing, concise wording and strong visual hierarchy help audiences understand the product, the challenge it solves and the benefit of engaging further.

Consistency is also important. The animation should feel aligned with your website, presentations and wider marketing materials so it supports your overall brand identity.

Helping Shape the Message

Many businesses know they need animation support but are unsure how to structure the message or content. We help define the messaging before production begins to ensure the final animation has a clear purpose and direction.

This can include assistance with scriptwriting, product positioning, storyboarding, visual planning and call-to-action messaging to create a polished animation that supports sales, training and communication goals.

What is 2D product animation?

2D product animation is an animated video that uses graphics, motion and visual storytelling to explain products, services or systems clearly.

Can animation help sales teams?

Yes. Animated product videos help sales teams communicate features, benefits and product value more clearly during presentations and meetings.

What is a storyboard?

A storyboard is a visual outline that maps out scenes, transitions and messaging before animation production begins.

Can 2D animation support product launches?

Yes. Product launch animations are commonly used for campaigns, presentations, announcements and investor communications.

How much does a 2D product animation cost?

Costs vary depending on video length, animation complexity, design requirements, scripting and additional elements such as voiceovers or music.